Katadyn Group




Outdoor and Marine Industry



The Katadyn Group is a global corporate group with a broad brand portfolio specialized in the area of self-sufficient nutrition and drinking water supply. Operating under the maxim "Sustaining life no matter where", we at the Katadyn Group strive to meet and exceed our customers’ expectations by delivering safe, simple and sustainable Swiss hydration and nutrition solutions for the outdoor, marine, tactical, emergency preparedness, humanitarian and commercial sectors.

Founding brand Katadyn has developed and produced personal water treatment systems and products for the outdoor and marine industries for over 90 years. Today, Katadyn is a global leader in the segment of portable water treatment solutions.

What was your challenge?

we were considering a deadly expansion into Latin America without knowing exactly which country we want to start with what should be our future base to cover the whole region and for that reason to identify the right location for a future recruitment of a sales manager and, in the long term, a sales entity. Wee needed education about not just fiscal issues, but employment reasons, talent search, those kinds of things that are sometimes difficult to uncover with simple desk research.

What was the solution?

We found great value in advisors throughout Ongresso. They helped us exactly to identify what are the key factors for our decisions and giving availability. Ongresso helped us during two workshops, in the first Workshop we did an analysis of our objectives, what criteria we value the most and then in the next Workshop we evaluated those different criteria and already defined the right next steps and this was extremely helpful.

What was the result?

we identified the right location which was Colombia and defined the right market entry strategy. We selected the next steps for the expansion of our model and thanks to this engagement with Ongresso we significantly increased the decision making process. That conclusion would have taken months, but we lasted just one month and we ended up with a sales manager hiring who has over 10 years of experience in our niche industry. I can say, that Ongresso experts are extremely easy to approach, they are open to any questions, they show a great experience and have a very structured approach such a project.